AEO and GEO: The New SEO for the Age of Artificial Intelligence
by Cecilia Figueredo | | Content
A new way to show up
Cecilia Figueredo
Consultor Nébula
I started as a visual communication designer, but my journey has led me to discover and embrace new things every day. Managing social media has opened doors to creative strategies and the fascinating world of AI tools. I love exploring how technology and design come together to build meaningful connections with audiences.
Tech Arsenal
Figma, WordPress, Adobe Photoshop, Social Media Tools, Dall-e
Known For
Cheerful, positive, and always full of good vibes, Cecilia is the smiling face of the team. She’s known for her friendly nature, meticulous attention to detail, and incredible organizational skills.
Canonical Moment
"Every morning, as I start my workday, I think: Am I dreaming awake?"
Things She Loves
Must-Have Apps
Bee, Google Calendar, Google Meet, Spotify
If Cecilia Were a Meme
How to Get AI to Recommend Your Brand
by Cecilia Figueredo | | AI
Discover how brands can appear in smart chat recommendations, what factors influence AI decisions, and how to build trust to earn visibility.
From Plow to Chip to AI: The Fourth Wave of Human Progress
by Cecilia Figueredo | | AI
From farms to factories to data, and now AI. Discover the Fourth Wave of human evolution, where artificial intelligence drives autonomy, ethics, and creativity.
How to Boost Your UX Design Career and Stay on Track
by Cecilia Figueredo | | UX/UI
Learn how to grow your design career with intention. Discover the skills, tools, and mindset that help creative professionals stay focused and keep evolving.
In Search of the Lost Spark: The Avant-Garde Legacy in UX Design
by Cecilia Figueredo | | UX/UI
Discover how the avant-garde movements of the 20th century shaped modern UX and immersive design. A creative reflection on disruption, emotion, and innovation.
Does Artificial Intelligence Understand?
by Cecilia Figueredo | | AI
Explore whether AI truly understands or just imitates intelligence. Discover how the Chinese Room thought experiment challenges modern AI beliefs.
How to Improve Your Design: The “Fresh Eyes” Strategy
by Cecilia Figueredo | | UX/UI
Learn how to improve your design with the “fresh eyes” method and avoid the IKEA effect. A favorite trick of top designers for better UX results.
AI Sycophancy: When Flattery Becomes a Dark Pattern
by Cecilia Figueredo | | AI
AI chatbots that flatter and always agree aren’t just quirky—they’re a new dark pattern. Discover why sycophancy manipulates us and learn how to protect trust.
Designing with Purpose: How to Avoid Empty Communication
by Cecilia Figueredo | | Content
Learn how to create valuable content that builds real connections, communicates clearly, and engages your audience with effective design.
Dark Patterns in UX Design: Common Tricks and How to Avoid Them
by Cecilia Figueredo | | UX/UI
Discover what dark patterns are in UX design, see real examples, and learn why deceptive design damages user trust—and how ethical UX can do better.
If It’s Something, Let It Be Something: UX Design Lessons
by Cecilia Figueredo | | UX/UI
Discover how “If something is, let it be” brings clarity, intention, and presence to your UI. A design class insight that transforms every project.
The Colder Mirror: What Changed in ChatGPT After GPT-5
by Cecilia Figueredo | | AI
Discover what’s new in ChatGPT GPT-5: it brings colder, but more precise responses. See what changed, why users miss GPT-4o, and how to adapt to the new AI.